EBay: Eighteen Profit-Busting Listing Tips

How you describe your items is vitally important in your probabilities of creating a little or a variety of cash from every listing. Your listing comprises now not best phrases used inside the title and body text; it includes layouts and colors, too, as well as fonts, length of the text, even the period of sentences and paragraphs. These suggestions will help you listing greater merchandise, create better listings and subsequently make extra money: Inside your list, give viewers a cause to name returned later if they’re in a hurry now or not quite prepared to bid. Ask them to go to your ‘About Me page for a loose eBook or publication, and be sure they supply their electronic mail addresses so that you can touch them later. You can also start a mailing listing for later sales outdoor of eBay. Remind them, too, to add you to their Favourite Sellers list.

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* Choose keywords to explain your objects and use them in the heading and body of your listings. People can pick to go looking according to heading (name), or via checking body text too, however, few remember to check the box to consist of this 2nd alternative. Most people will discover your product by either going immediately to class listings and clicking via to their appropriate sub-class or, maximum possible, with the aid of genuinely keying phrases to explain the item into eBay’s search tool. This way in case your identity does not include those key phrases your listing might be overlooked.


Check what key phrases are most not unusual while humans search for objects like those you’re a list by means of going to http://pulse.Ebay.Co.United kingdom (or .Com or different) and maintain via the sub-classes till your product kind appears. Now check the most generally keyed seek phrases on the left of the display screen. Alternatively, visit ‘Advanced Search’, pinnacle proper of the screen and on the following web page use key phrases to describe your object and tick the ‘Completed Auctions’ container. From the consequences, pick ‘Price: Highest First’ to locate similar items, check the keywords used in the heading on which to model your own. Be cautious no longer about breaching eBay’s stringent regulations on ‘Keyword Spamming.’

* Avoid the use of too many bells and whistles for your listings. One guaranteed to make me circulate away truly rapidly is the wizard that flits approximately the display thanking me for journeying and commonly getting in the way of everything I am trying to see. Music, flashing lighting fixtures, moving conveyor belt images of different merchandise from which to select a selection – in case you’re quick enough – have kind of the identical effect, as do many other absolutely useless and usually highly irritating devices.

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* Use coloration sparingly in your listings, as well as experimenting with unique fonts and font sizes. It all adds interest for the traveler while additionally creating a professional photographer in your commercial enterprise.

* Try the usage of HTML to create an extra-professional look specifically in distinctly competitive product fields. For old postcards and other uncommon, once in a while, one-off collectibles, the primary textual content is exceptional. Where comparable or identical items are available from numerous sellers, along with CDs, modern-day jewelry, makeup, enhancing the advent of your listing will help distinguish your commercial enterprise from others with rapidly created listings packed with spelling errors, bad descriptions, and so on.

* Use templates in which feasible, it saves listing time later, and may create a extra expert look. They can appear in particular tops with diffused colors, exceptional fonts, heritage designs, diffused meaning sensitive, not garish or gaudy.

* Use light-colored backgrounds, now not vivid crimson or darkish blue with black text (Yes, I noticed one like this most effective the day before this wherein the text became completely unreadable). If you need to use styles, use simple pastel patterns, not ambitious tartans or flashing backgrounds or remarkable stripes.

* Use fonts that make studying easy. Never make it too difficult for site visitors to examine your listing, or they may do the most shrewd aspect. Click out and look elsewhere to shop for! Most famous fonts are Times, Times Roman, Arial, New York, Verdana.

* When you find a font you like, stick with it, don’t trade fonts between templates. It is not really worth it, and time wasted might be better spent on listing new items. Also, avoid using an excessive amount of italic or different embellishing devices, including embossing or shadowing for your listings.

* Do no longer use massive fonts to your listings, except for headings and sub-headings, or even the ones do no longer want to be extra than two or three sizes larger than frame text. Size 12 or 14 is ok for body textual content, 18 for essential headings, sixteen for sub-headings.

* Very huge text is a massive put-off and is also tough to examine, while also absorbing extra memory and taking longer to upload and download.

* Use a most two or 3 exceptional colour fonts (inclusive of basic black or military or different suitable preference) and by no means use specific colours within the identical phrase. I realize essential organizations like eBay do it but they’re famous, their emblems are professionally created, whatever much less might appearance trashy and reasonably-priced. Not to say extremely unprofessional.

* Keep textual content aligned to the left, once in a while to the proper in which the graphic is positioned intense left. Don’t center or justify a column of text without correct reason. And there are few, if any, items reasons for doing so. Centre textual content is hard to examine and creates extraordinary lengths that create a very amateurish appearance. Justified textual content is even worse with prolonged gaps among phrases which themselves are longer than average.

* Keep listings fairly slim, especially when using HTML. Wide listings are k on wide display screen computer systems, but on slender screen computer systems, the entire right side could be lacking, and few people will scroll left and proper every few seconds to get the gist of your listing. EBay’s own list bins, this is in which you type directly into eBay, and those created in Turbo Lister, are just the proper size, never too lengthy, in no way too short. When the use of HTML or developing your very own design template, exercise the use of eBay’s systems first to get the preferred period.

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* Keep paragraphs short and usually with an opening between them. And actually, USE PARAGRAPHS where text extends beyond or three strains. Notice how some listings containing hundreds, on occasion lots of phrases, are created in a single L – O – N – G chunk which no person in their right mind would examine. Others with lengthy, long descriptions honestly use paragraphs although the impact is hardly substantial.

Roberto Brock
the authorRoberto Brock
Snowboarder, traveler, DJ, Swiss design-head and HTML & CSS lover. Doing at the nexus of art and purpose to develop visual solutions that inform and persuade. I'm a designer and this is my work. Introvert. Coffee evangelist. Web buff. Extreme twitter advocate. Avid reader. Troublemaker.